The latest figures form the Mobile Data Association (DMS) show a continued rise in SMS during the last quarter. Figure of 6.4 billion messages per month in the UK surpassed both the sector's expectations and the general economic trend. Some of this has undoubtedly come about with the grown in text messaging for business.
At the same time, mobile data - the mobile web - usage has increased to 16.5 million users in the UK, just over a quarter of mobile phone owners.
With greater business application as well, SMS is expected to rise by 30% in 2008.
Maybe it is either too soon or too tenuous to link to the Credit Crunch, however, it would appear that as with some other sectors, an economic contraction may increase SMS. Aside from the fact that many people are using bundles and thus have no opportunity to cut back, for both businesses and consumers SMS can represent a reduction in costs compared to phone calls.
